The Project Brief: Create a Digital Product That Solves a Problem You're Passionate About
Work in teams to develop your idea, build your product, and showcase your skills in creativity, technology, and business.
The Challenge
1
Team Up
Form groups of between 5-10 students to tackle a real-world problem.
2
Create
Design an innovative digital product that offers a unique solution.
3
Showcase
Present your work at the Showcase Event in June 2025.
Technical:
Product Design
Decide what problem your product will solve and who it will be aimed at
Prototype Homepage
Develop a homepage to showcase your product's key features.
Site Map
Create a site map of your product and how the user will interact with it.
Creative
Logo Design
Create a unique visual identity that represents your digital product.
Promotional Video
Produce a 30-60 second video showcasing your product's features and benefits.
Social Media Content
Develop two engaging posts tailored to your target audience.
Business Deliverables
One-Page Business Plan
Outline your product's purpose, target audience, and strategy for success.
Pitch Deck
Prepare a 5-minute presentation highlighting your technical, creative, and business solutions.
Judging Criteria
Skills You'll Develop
Technical Skills
Master web development, design, and digital product creation.
Creative Abilities
Enhance your skills in media production, branding, and visual storytelling.
Business Essentials
Learn planning, marketing, and pitching strategies for real-world challenges.
Teamwork
Gain confidence in collaboration and project management.
Key Dates and Deadlines
1
January 2024
Kick-off workshops with schools and mentors to launch your project.
2
March 2024
Mid-point online check-in to review progress and get mentor feedback.
3
May 2024
Final project preparation and feedback session to refine your work.
4
June 2024
Showcase Event and Awards Ceremony to present your innovations.
Mentor Support
Each group will be paired with a mentor help them design, plan and deliver their project. You will be matched with your mentor following the workshop session in January.